elPulpo becomes the official brand of the Royal Spanish Federation of Winter Sports

In a step towards promoting winter sports and fashion, elPulpo and the Royal Spanish Federation of Winter Sports (RFEDI) have joined forces in an agreement that focuses on the joint promotion and encouragement of both worlds, merging the passion for fashion and winter sports. Through this agreement, elPulpo becomes "official collaborator, official and exclusive supplier of lifestyle clothing" of the RFEDI.

The collaboration involves creating an exclusive line with a collection of clothing called "elPulpo X RFEDI". This collection, designed by elPulpo, bears the image, logo and brand of the RFEDI, and is a unique fusion of fashion and sport.

Maintaining elPulpo's hallmarks of using organic cotton and top-quality materials, as well as giving the brand its stamp on sport with its characteristic 'octopus', the "elPulpo X RFEDI" collection is made up of personalised clothing for both the RFEDI national teams and the staff. This clothing is made up of trousers, a shirt, a polo shirt, a jumper, an overshirt, a jacket and a sweatshirt, and with it elPulpo will be present at the Spanish Winter Sport Gala and at various relevant championships and events that will take place in the main ski resorts and slopes in Spain.

José Antonio Chacón, founder and CEO of elPulpo, has expressed his enthusiasm for this new collaboration between fashion and sport: “ElPulpo’s DNA includes highlighting organisations and institutions linked to the world of culture and sport, with whom we share dreams and who reflect that spirit of overcoming, dedication, teamwork, and who, above all, represent the Spain brand. We are extremely proud to join the RFEDI and dress its athletes, who will undoubtedly be the best ambassadors of Spanish fashion through our garments.”

May Peus, president of the RFEDI, shared her excitement about this new chapter: "With our commitment to promote Spanish brands and companies in the sector, we have reached an agreement with elPulpo, always with the intention of improving the conditions of our athletes and coaches. We are very excited to announce this sponsorship agreement that will allow us to develop our winter sports alongside this great brand thanks to its significant support. We look forward to the exciting journey ahead."

The fusion of elPulpo with skiing does not stop there, as in the coming months the first capsule collection of the fashion brand inspired by this sport will be launched, in collaboration with Spainsnow. This new capsule aims to highlight Après Ski fashion with garments and accessories imbued with the colours of nature and the lifestyle of the Alps.